In November last year, I wrote a blogpost talking about the use of response systems in the classroom and introducing YACRS. Two days ago, I received the following email from John Womersley, one of the two people who (we think) invented the very first classroom response system used at Glasgow. In his email he talks… Continue reading →
As a course convenor for some distance learning courses at the University of Aberdeen until a couple of years ago I was adept at using Bloom’s taxonomy in order to design ILOs and and to write essay and exam questions. Yesterday, as I caught up with the reading for this iteration of #MoocMooc: MMID: SUBVERSION AND INSTRUCTIONAL DESIGN (a… Continue reading →
Here’s an interesting—probably apocryphal—story about the shampoo industry. A shampoo company was desperate to increase their profits. After many brain-storming sessions, the company came up with an ingenious and very inexpensive way to make consumers use twice as much shampoo as before thereby emptying the bottle twice as fast resulting in the need to buy another… Continue reading →